香港2020年5月22日 /美通社/ -- 中國(guó)獨(dú)立在線(xiàn)營(yíng)銷(xiāo)與企業(yè)數(shù)字化運(yùn)營(yíng)解決方案提供商愛(ài)點(diǎn)擊互動(dòng)亞洲集團(tuán)有限公司(下稱(chēng)“愛(ài)點(diǎn)擊”)(納斯達(dá)克股票代碼:ICLK)發(fā)布截至2020年3月31日,未經(jīng)審計(jì)的2020年第一季度財(cái)務(wù)業(yè)績(jī)。
盡管受到新冠疫情的影響,愛(ài)點(diǎn)擊2020年第一季度收入達(dá)到4,904萬(wàn)美元,同比增長(zhǎng)25%,主要得益于“在線(xiàn)營(yíng)銷(xiāo)解決方案”與“企業(yè)數(shù)字化運(yùn)營(yíng)解決方案”兩大核心業(yè)務(wù)的持續(xù)增長(zhǎng)。“企業(yè)數(shù)字化運(yùn)營(yíng)解決方案”在一季度收入達(dá)到440萬(wàn)美元,同比增長(zhǎng)202%,主要得益于線(xiàn)上線(xiàn)下消費(fèi)者數(shù)據(jù)整合需求的增長(zhǎng)。“在線(xiàn)營(yíng)銷(xiāo)解決方案” 在一季度收入為4,463萬(wàn)美元,同比增長(zhǎng)18%,主要得益于客戶(hù)對(duì)營(yíng)銷(xiāo)需求持續(xù)增長(zhǎng)。
在集團(tuán)利潤(rùn)方面,2020年第一季度毛利潤(rùn)為1,326萬(wàn)美元,同比增長(zhǎng)7%,主要得益于“在線(xiàn)營(yíng)銷(xiāo)解決方案”的業(yè)務(wù)擴(kuò)張,以及毛利率更高的“企業(yè)數(shù)字化運(yùn)營(yíng)解決方案”業(yè)務(wù)持續(xù)增長(zhǎng)貢獻(xiàn)。此外,根據(jù)非美國(guó)通用會(huì)計(jì)準(zhǔn)則下調(diào)整后EBITDA, 在一季度達(dá)到235萬(wàn)美元,得益于毛利潤(rùn)的增長(zhǎng)。
2020年第一季度調(diào)整后凈利為55萬(wàn)美元,去年同期為調(diào)整后凈虧損96萬(wàn)美元。這是愛(ài)點(diǎn)擊連續(xù)第二個(gè)季度實(shí)現(xiàn)調(diào)整后凈利。
2020年第一季度毛收入為1.6億美元,同比增長(zhǎng)64%,得益于市場(chǎng)對(duì)于營(yíng)銷(xiāo)需求的增加,特別是來(lái)自電商,線(xiàn)上娛樂(lè)和媒體以及線(xiàn)上教育培訓(xùn)等垂直行業(yè)的需求。
愛(ài)點(diǎn)擊首席執(zhí)行官兼共同創(chuàng)始人唐健表示,“盡管疫情帶來(lái)諸多挑戰(zhàn),但我們很驕傲地宣布2020年第一季度愛(ài)點(diǎn)擊的毛收入、收入、毛利潤(rùn)、調(diào)整后EBITDA和調(diào)整后凈利均創(chuàng)公司一季度歷史新高,體現(xiàn)我們持續(xù)提升的盈利能力和不斷加強(qiáng)的成本控制。同時(shí),值得高興的是, ‘企業(yè)數(shù)字化運(yùn)營(yíng)解決方案’在一季度持續(xù)走強(qiáng),增長(zhǎng)強(qiáng)勁,收入達(dá)440萬(wàn)美元,同比高達(dá)202%。我們堅(jiān)信,這項(xiàng)重要業(yè)務(wù)在今年及未來(lái)將延續(xù)增長(zhǎng)趨勢(shì)并帶動(dòng)公司收入及利潤(rùn)的增長(zhǎng)。值得強(qiáng)調(diào)的是,我們連續(xù)第二個(gè)季度實(shí)現(xiàn)調(diào)整后凈利,得益于我們不斷擴(kuò)大的業(yè)務(wù)規(guī)模以及高利潤(rùn)率的‘企業(yè)數(shù)字化運(yùn)營(yíng)解決方案’。”
“憑借我們?cè)谑袌?chǎng)中的獨(dú)特地位和客戶(hù)來(lái)源的多元化,我們對(duì)業(yè)務(wù)仍然保持謹(jǐn)慎樂(lè)觀的態(tài)度。同時(shí),我們將持續(xù)致力高效運(yùn)營(yíng)和優(yōu)化內(nèi)部流程,確保業(yè)務(wù)運(yùn)營(yíng)的成本效益,以應(yīng)對(duì)新冠疫情的影響。根據(jù)目前市場(chǎng)需求,我們重申2020年全年收入展望區(qū)間,為2.4億至2.6億美元之間。并且由于穩(wěn)健的市場(chǎng)需求以及不斷加強(qiáng)的運(yùn)營(yíng)成本管控,我們上修調(diào)整后EBITDA的展望區(qū)間,為700萬(wàn)美元至1,000萬(wàn)美元之間?!?/p>
股票回購(gòu)計(jì)劃
2020年1月15日,愛(ài)點(diǎn)擊宣布董事會(huì)批準(zhǔn)了一項(xiàng)股票回購(gòu)計(jì)劃,計(jì)劃在截止至2020年12月29日的12個(gè)月之內(nèi)回購(gòu)最高價(jià)值達(dá)1,000萬(wàn)美元的股票。截至2020年3月31日,我們尚未實(shí)施擬議的股份回購(gòu)。
展望
根據(jù)截至新聞發(fā)布當(dāng)天所獲得的信息,公司對(duì)于2020第二季度及全年提供如下展望信息:
2020年第二季度:
2020年全年:
以上展望基于當(dāng)前市場(chǎng)狀況,反映公司對(duì)市場(chǎng)和運(yùn)營(yíng)條件、外匯匯率波動(dòng)預(yù)期及客戶(hù)需求的初步預(yù)估,可能發(fā)生改變。另請(qǐng)參閱“Safe Harbor Statement”中列出的因素。
關(guān)于新冠疫情的更新
我們看到中國(guó)正在從新冠疫情中逐步復(fù)蘇。在當(dāng)前的宏觀經(jīng)濟(jì)環(huán)境下,我們預(yù)計(jì)品牌商可能會(huì)將更多的廣告預(yù)算轉(zhuǎn)移到移動(dòng)端和線(xiàn)上廣告,這給我們以移動(dòng)端和效果為主的“在線(xiàn)營(yíng)銷(xiāo)解決方案”帶來(lái)潛在的受益機(jī)會(huì)。另外,品牌商也可能認(rèn)識(shí)到線(xiàn)上線(xiàn)下消費(fèi)者行為數(shù)據(jù)整合和分析的重要性,這可能有助于我們的“企業(yè)數(shù)字化運(yùn)營(yíng)解決方案”。同時(shí),我們也觀察到電子商務(wù)、線(xiàn)上游戲和線(xiàn)上教育等領(lǐng)域維持健康增長(zhǎng),然而旅游和酒店業(yè)預(yù)估需要更長(zhǎng)時(shí)間來(lái)恢復(fù)。綜上所述,我們對(duì)業(yè)務(wù)仍持謹(jǐn)慎樂(lè)觀的態(tài)度。
新冠疫情在全球范圍內(nèi)的爆發(fā)可能將繼續(xù)影響市場(chǎng)并引發(fā)較長(zhǎng)期的全球經(jīng)濟(jì)放緩,這將可能影響品牌客戶(hù)的整體情緒和廣告預(yù)算,并對(duì)我們的“在線(xiàn)營(yíng)銷(xiāo)解決方案”產(chǎn)生潛在的短期影響。全球經(jīng)濟(jì)恢復(fù)正常對(duì)我們業(yè)務(wù)發(fā)展至關(guān)重要,因?yàn)樾鹿谝咔榭赡軙?huì)導(dǎo)致我們的跨國(guó)品牌客戶(hù)在全球范圍內(nèi)減少?gòu)V告支出。就目前形勢(shì)的迅速發(fā)展和不確定性,我們暫時(shí)無(wú)法對(duì)新冠疫情所造成的決定性負(fù)面影響進(jìn)行精準(zhǔn)預(yù)測(cè)。愛(ài)點(diǎn)擊管理層將繼續(xù)密切關(guān)注新冠疫情對(duì)我們今年運(yùn)營(yíng)和財(cái)務(wù)業(yè)績(jī)的影響,并會(huì)特別關(guān)注客戶(hù)留存和應(yīng)收賬款的回款情況。
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關(guān)于愛(ài)點(diǎn)擊
愛(ài)點(diǎn)擊互動(dòng)亞洲集團(tuán)有限公司(NASDAQ:ICLK)作為中國(guó)領(lǐng)先的獨(dú)立在線(xiàn)營(yíng)銷(xiāo)與企業(yè)數(shù)字化運(yùn)營(yíng)解決方案提供商,連接全球廣告主與中國(guó)受眾。基于前沿技術(shù),我們專(zhuān)有的平臺(tái)擁有全渠道營(yíng)銷(xiāo)能力,通過(guò)數(shù)據(jù)驅(qū)動(dòng)和自動(dòng)化的方式滿(mǎn)足多樣化的營(yíng)銷(xiāo)需求,幫助國(guó)際和國(guó)內(nèi)營(yíng)銷(xiāo)人員觸達(dá)中國(guó)目標(biāo)受眾。愛(ài)點(diǎn)擊成立于2009年,總部位于香港,通過(guò)全球十大辦公地點(diǎn)覆蓋亞洲及歐洲市場(chǎng)。
Safe Harbor Statement
This announcement contains forward-looking statements. These statements constitute “forward-looking” statements within the meaning of Section 21E of the Securities Exchange Act of 1934, as amended, and as defined in the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as "will," "expects," "anticipates," "future," "intends," "plans," "believes," "estimates," "confident" and similar statements. Such statements are based upon management’s current expectations and current market and operating conditions, and relate to events that involve known or unknown risks, uncertainties and other factors, all of which are difficult to predict and many of which are beyond the Company’s control. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: the Company's fluctuations in growth; its success in implementing its mobile and new retail strategies; including extending its solutions beyond its core online marketing business; its success in structuring a CRM & Marketing Cloud platform; relative percentage of its gross billing recognized as revenue under the gross and net models; its ability to retain existing clients or attract new ones; its ability to retain content distribution channels and negotiate favourable contractual terms; market competition, including from independent online marketing technology platforms as well as large and well-established internet companies; market acceptance of online marketing technology solutions and enterprise solutions; effectiveness of its algorithms and data engines; its ability to collect and use data from various sources; ability to integrate and realize synergies from acquisitions, investments or strategic partnership; fluctuations in foreign exchange rates; and general economic conditions in China and other jurisdictions where the Company operates; and the regulatory landscape in China and other jurisdictions where the Company operates. Further information regarding these and other risks is included in the Company's annual report on Form 20-F and other filings with the SEC. All information provided in this press release and in the attachments is as of the date of this press release, and the Company undertakes no obligation to update any forward-looking statement, except as required under applicable law.
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